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Sports
The Clippers Are Short on Championships, but Long on Logos
A rebranding effort is underway, yet again, for an N.B.A. franchise that has always struggled to find an identity.
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Science
How NASA Learned to Love 4 Squirmy Letters
Richard Danne, left, shakes hands with NASA Associate Administrator Bob Cabana. Credit...Keegan Barber/NASALast month, NASA welcomed Richard Danne to its…
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Business
From Twitter to X: Elon Musk Begins Erasing an Iconic Internet Brand
The tech billionaire started removing the bird logo that has been part of Twitter’s identity since 2006.
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World
These New Yorkers Don’t ❤️ the ‘We ❤️NYC’ Logo
Promoters said the campaign, which draws on a successful tourism slogan from the 1970s, was aimed at cutting through pandemic-era…